Always Be Watching

Always Be Watching

Is Netflix losing its grip on streaming viewers?

*GASP* Are fewer viewers watching Netflix? ALSO: You can now buy Fonzie's jacket.

Dan Barrett's avatar
Dan Barrett
Nov 01, 2021
∙ Paid
Share
Is Netflix losing its grip on streaming viewers?

Data from JustWatch has found that Netflix currently commands a 27% share of the US streaming market - easily the largest paid subscription service. But back in January, that share was above 30%.

JustWatch estimates Netflix currently pulls in a 27% share of the U.S. streaming market, but that has markedly decreased since January, when the company’s perce…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Dan Barrett
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture