Expect Netflix ads by the end of the year
Nobody expected ads on Netflix this quickly. Move fast. Break things.
![Expect Netflix ads by the end of the year Expect Netflix ads by the end of the year](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5dad2a1a-6799-4b5b-93ba-d9da002c6289_640x360.jpeg)
Netflix chief Reed Hastings surprised investors during the infamous recent Q2 earnings call by saying that Netflix, a company that had been steadfast in not wanting to dilute its content with advertising, would look to introduce an ad-tier. Reportedly, this was news to staff internally too.
Nobody was expecting to see Netflix move so quickly in bringing …