It's becoming clear why microdramas are nonsense bullsh*t hype and not really a thing

I’m a big microdrama sceptic. At least in regards to western audiences being interested in these.

I acknowledge that there is a lot of investment in this space as entrepreneurial types chase the promise of the gold rush, but I am still yet to really hear about one breaking through culturally. And I’m not even talking about Ted Lasso-level breaking out… I…