This past year there has been a lot of talk about advertising on streaming video services largely because the industry has lurched in that direction with great intensity. Netflix launched its optional ad tier, Prime Video is forcing all users onto its advertising tier (with an upcharge to remove ads), and the rest of the streamers are following with the…
Lots of talk about streaming TV advertising. Because: Cannes.
Also: Winnie The Pooh is back, Netflix's encoding challenges, and a LOT of TV news
