RIP MTV Australia music channels, hello Apple TV by another name, and a big hello to Taylor Swift who is now doing TV.
When MTV was at its cultural peak, Australia didn’t have MTV. Yeah, we had a weekly late night MTV-branded show with music videos and we had our own overnight music video show Rage. But that’s just not the same as having a 24/7 open tap of music videos.
I’ve talked about this in the newsletter before, but I’ve only really come to music videos in the last…


